Privacy Policy

1. Introduction

E Funding Connect ("we", "us", or "our") is committed to protecting the privacy and security of your personal information. This Privacy Policy applies to all information collected through our website, and any related services, sales, marketing, or events (collectively, the "Services"). By using our Services, you agree to the collection and use of information in accordance with this policy.

2. Information We Collect

We may collect information about you in a variety of ways depending on how you interact with our Services:

• Personal Data. Information you voluntarily provide, such as your name, email address, telephone number, and postal address when you fill out a contact form, subscribe to updates, or otherwise communicate with us.
• Usage Data. Information automatically collected when you access our website, including your IP address, browser type, device information, pages visited, time spent on pages, and referring URLs.
• Cookies and Tracking Technologies. We may use cookies, web beacons, and similar tracking technologies to collect and store information about your interactions with our Services. You can control cookie preferences through your browser settings.

3. How We Use Your Information

We use the information we collect for purposes including, but not limited to:

• Operating, maintaining, and improving our Services
• Responding to your inquiries and providing customer support
• Sending administrative information, updates, and communications you have requested
• Analysing usage trends to enhance user experience
• Detecting, preventing, and addressing technical issues, fraud, or security concerns
• Complying with applicable legal obligations

4. Legal Basis for Processing

Where applicable under data protection laws such as the UK General Data Protection Regulation, we process your personal data on the basis of one or more of the following: your consent, the necessity of processing to perform a contract with you, compliance with a legal obligation, or our legitimate interests in operating and improving our Services, provided such interests are not overridden by your data protection rights.

5. Sharing Your Information

We do not sell your personal information. We may share information with trusted third parties in the following circumstances:

• With service providers who perform functions on our behalf, such as hosting, analytics, or communications
• To comply with a legal obligation, court order, or governmental request
• To protect the rights, property, or safety of E Funding Connect, our users, or others
• In connection with a merger, acquisition, or sale of business assets, subject to appropriate confidentiality arrangements

6. Data Retention

We retain personal information only for as long as necessary to fulfil the purposes for which it was collected, including satisfying any legal, accounting, or reporting requirements. When retention is no longer necessary, we take reasonable steps to securely delete or anonymise the information.

7. Data Security

We implement reasonable administrative, technical, and physical safeguards designed to protect your personal information from unauthorised access, disclosure, alteration, or destruction. However, no method of transmission over the internet or electronic storage is completely secure, and we cannot guarantee absolute security.

8. Your Rights

Depending on your jurisdiction, you may have certain rights regarding your personal data, which may include the right to:

• Request access to the personal data we hold about you
• Request correction of inaccurate or incomplete data
• Request deletion of your personal data
• Object to or restrict certain processing activities
• Request portability of your data
• Withdraw consent where processing is based on consent

To exercise any of these rights, please contact us using the details provided on our Contact page.

9. Cookies

Our website may use cookies and similar technologies to enhance functionality and analyse usage. Most web browsers allow you to control cookies through their settings. Disabling cookies may affect the functionality of certain features of our Services.

10. Third-Party Links

Our Services may contain links to third-party websites or services that are not operated by us. We are not responsible for the privacy practices or content of these third parties. We encourage you to review the privacy policies of any third-party sites you visit.

11. Children's Privacy

Our Services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children. If we become aware that we have inadvertently collected such information, we will take steps to delete it promptly.

12. International Data Transfers

Your information may be transferred to, stored, and processed in a country other than the one in which you reside. Where such transfers occur, we take reasonable steps to ensure appropriate safeguards are in place to protect your personal data in accordance with applicable law.

13. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or for legal, operational, or regulatory reasons. Any changes will be posted on this page with a revised effective date. We encourage you to review this policy periodically.

14. Contact Us

If you have questions or concerns about this Privacy Policy or our data practices, please reach out via the details provided on our Contact page.